Listing · Beta · Included with Suite
See where your app shows up in search, and what to change next.
Follow the searches your app should appear in, see which ones people type and how hard page one is, then write your name, subtitle and keywords. After each update, compare the numbers.
Free with no account: one run on your own app, the search demo below, the workspace tour, the draft checker, the text counter, and a custom product page planner. Suite keeps Listing running on all your apps.
How to read it
Position band
Every position falls in a band: top 10, 11–25, 26–50 or below 50. Only the first 50 count as visible. Searches for your own app’s name are counted apart.
Apple suggests this search
Each phrase is checked against the App Store’s search suggestions in that country, in any of ten countries. A yes means people type the phrase. It doesn’t say how many.
Page-one strength
The median rating count of the top 10 apps, and how many use the phrase in their name. A page of apps with 80,000 ratings each is harder to join than a page of apps with 200.
Category rank
Your place in Apple’s category chart, such as Flighty at #59 in Travel, Top Free, United States. The chart lists 100 apps.
From a finding to the words you publish.
01
Collect phrases.
Phrases come from your listing and keywords, your public reviews and the competitors you confirm. Each one keeps a link to its source.
02
Rank them.
Phrases Apple suggests come first, then phrases with an open page one, then phrases more sources agree on. Listing never suggests replacing your app’s name or using another company’s trademark.
03
Write them into your page.
Try a phrase in your subtitle or add it to your keywords. Only new words are added, and only while they fit in 100 bytes.
04
Check what changed.
Mark the day the update went live. Listing compares ratings, category rank and the search you changed, before and after that day.
Write keywords that waste nothing.
Paste your own copy. The checker uses the same rules as the Store page in Listing: Apple’s limits, keywords counted in bytes, and no repeats, plurals or spaces after commas in the keyword field. Your text stays in this tab.
Compare with your published page.
In Listing, every field sits next to the version on the App Store, with undo and find and replace for long descriptions.
Hand it to App Store Connect.
Copy each field, or download the whole draft. You review and publish the changes yourself.
See what changed after you ship.
Before and after each update
Write down the change and the day it went live. Tests show three numbers for the two weeks on each side.
- New ratings per day
- For the two weeks before and the two weeks after.
- Category rank
- Your place in the category chart on each side of the ship date.
- The search you changed
- Your position for the phrase the change was about.
Only days that were checked count. A difference in the numbers doesn’t prove the change caused it.
A weekly email about your searches
Turn on daily checks for up to 25 phrases in up to three of ten countries, with 90 days of history. Once a week you get a summary of:
- Apps that entered or left the results for your searches.
- Moves in the top 10 and top 25, ahead of moves further down.
- Which part of a competitor’s page changed: name, description, screenshots, price or category. Updates that only change the version number are left out.
A phrase can go to Studio as the start of a screenshot, with its source attached.
Every number shows where it came from.
Search results, suggestions, ratings and charts come from Apple’s public App Store data. Each number shows its source, country and check time. A check that didn’t finish is marked as unfinished.

What Listing doesn’t show
- No search volume and no download estimates.
- Positions come from Apple’s public search and can differ from the App Store on a phone, especially for long, specific phrases.
- Apple doesn’t publish a live app’s subtitle or keyword field. Paste yours in to check them.
- Listing doesn’t connect to App Store Connect, so private analytics and conversion figures aren’t included.
Tour the whole workspace.
Recorded screens of Listing with four example apps: one not yet published, one recently launched and two established apps.
Recorded screens of the real workspace
Start with the next useful change.
One suggested change, the field issues to fix, and how the app stands in its category. Pre-launch apps get a launch checklist instead.

What’s free, and what comes with Suite.
Free · no account
Try Listing on real example apps and check your own copy against Apple’s rules.
- Your own app, once12 searches, checked once
- Custom product page plannerKeyword and screenshot brief
- Search demoThree real apps
- Workspace tourFour example apps
- Draft checkerYour own copy
- App Store text counterEvery field and keyword
No account and no time limit.
Suite · $119 a year or $14 a month
Listing on your own apps, published or not, plus everything in Pro for screenshots.
- Search positions, Apple’s suggestions and page-one strength
- Ranked phrase suggestions with their sources
- Store-page drafts with keyword tidying
- Before-and-after numbers for each update
- Daily checks and a weekly email
Or pay once: the 90-day Launch Pass is $39 once.